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Creating an Online Publishing Strategy for Law Firms PDF
By:Steve Matthews,Jordan Furlon
Published on 2017 by

Publishing may very well be the oldest form of legal marketing, but because it's so simple to do, it's easy to get wrong. Although almost every lawyer publishes, few lawyers do so effectively. A publishing strategy is the critical link between a law firm's business development and its content marketing effort. A strategic framework is the best way to maximize the effectiveness, satisfaction, and measurable results of your firm's publishing efforts. In Creating an Online Publishing Strategy for Law Firms, you will learn how to: - Design a strategy to guide your firm's publishing efforts and integrate them with your business development and branding plan.- Choose the best platforms for your content, including blogs, newsletters, and more.- Distribute your content through a variety of channels, from magazines and other old media to Facebook, LinkedIn, Twitter, and other new media.- Create a publishing culture within your firm that motivates participation in and contributions to the publishing strategy.- Measure the effectiveness of your firm's publishing efforts, including the best metrics and tools to gauge the return on your investments.

This Book was ranked at 7 by Google Books for keyword Law Office Marketing.

Book ID of Creating an Online Publishing Strategy for Law Firms's Books is FdbdnAAACAAJ, Book which was written bySteve Matthews,Jordan Furlonhave ETAG "SvWK+nowrxc"

Book which was published by since 2017 have ISBNs, ISBN 13 Code is 9781634254182 and ISBN 10 Code is 163425418X

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Book which have "106 Pages" is Printed at BOOK under CategoryLaw

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Download Creating an Online Publishing Strategy for Law Firms PDF Free

Download Creating an Online Publishing Strategy for Law Firms Books Free

Download Creating an Online Publishing Strategy for Law Firms Free

Download Creating an Online Publishing Strategy for Law Firms PDF

Download Creating an Online Publishing Strategy for Law Firms Books